Only in the gaming world though. They're not a household name like MS, Sony, and Ninty. I think Valve can compete with the new consoles if they can price it about 100 bucks cheaper than the ps4 which would be wii u territory which is selling at snail's pace atm.
wat, if your target audience are gamers then being a well known name in the gaming community is enough. This Xi3 **** is dumb as bricks though. I also think this whole "pc gaming console" is a waste of time because you're only gonna be able to play games that are designed for gamepads. Guess where else these games are found" lolzzz